Buying (or trying to) a new car

M

mrvids

Forum Member
Two months ago a co-worker went to her local Ford dealer to buy a new Bronco. The saleslady wrote up the paperwork to sell her a Bronco at MSRP for $38K. The sales manager told her no, this is a $58 K vehicle....there are very few cars for sale so we have to mark them up. Needless to say, my co-worker went to a different dealership and got her Bronco at MSRP. Is this happening a lot, where they are selling (or trying to sell) at an extra-large markup?
 
Yep, happening at a lot of places. I have been looking at 4Runners, and stories I've seen about other people buying them state they are up to 20k over.
Sure I need to get serious about a new vehicle, but I don't need it that bad. I'm happy to hear your co-worker walked out, I'd have to do more than just walk out....Choice words would be spoken.
 
On the Bronco's dealers are marking them up. Some dealers aren't honoring purchase orders unless they are signed by the sales manager. They don't care. If you don't want it for the markup, the next guy will.
 
loosenut said:
On the Bronco's dealers are marking them up. Some dealers aren't honoring purchase orders unless they are signed by the sales manager. They don't care. If you don't want it for the markup, the next guy will.
Click to expand...

I hope every dealer that does this loses customers. I have leased six trucks in a row from Lungahammer in Pontiac, and if they tried this crap on me they would lose my business for life. I think it is shortsighted.

-Geoff
 
WhiteHawk said:
I hope every dealer that does this loses customers. I have leased six trucks in a row from Lungahammer in Pontiac, and if they tried this crap on me they would lose my business for life. I think it is shortsighted.

-Geoff
Click to expand...

I was talking to a Cadillac salesman a few days ago asking about the new Escalade. He said No loyalty discounts, No employee, Pay full boat or no deal. They don't care how many vehicles you've purchased, who you know....
 
loosenut said:
I was talking to a Cadillac salesman a few days ago asking about the new Escalade. He said No loyalty discounts, No employee, Pay full boat or no deal. They don't care how many vehicles you've purchased, who you know....
Click to expand...

That seems more reasonable at least on something that is in limited supply. My cousin bought a loaded suburban about a year ago, and he still got the dealer to honor the supplier pricing tag I got him, but he said he wasn't budging before that. $20,000 markup is just ridiculous though. From an employee standpoint, you can still tag one through the PEP too, and the dealer has no say in that pricing.

-Geoff
 
GM is being the absolute worst about stuff like this. Ford will let me use employee discount, plus add the $3,500 incentive voucher they sent me to order a new Superduty, and pay me on trade what i originally paid for my current Superduty 2 1/2 years ago lol. I heard the Broncos and the raptors were selling at msrp at most dealers though. A friend of a friend went out of state to a dealer to get his raptor this year to avoid paying markup.
 
camaromann said:
GM is being the absolute worst about stuff like this. Ford will let me use employee discount, plus add the $3,500 incentive voucher they sent me to order a new Superduty, and pay me on trade what i originally paid for my current Superduty 2 1/2 years ago lol. I heard the Broncos and the raptors were selling at msrp at most dealers though. A friend of a friend went out of state to a dealer to get his raptor this year to avoid paying markup.
Click to expand...

The Raptors, being SVT/limited production dont count for A/X/Z plan. I wish they did. The Broncos can have A/X/Z plan pricing but it depends on how shitty and greedy the dealership is. I have a Bronco on order, it will be over a year late but I was quoted A-plan pricing during the initial order. I am also preparing for the dealership to try to bait and switch my original order to remove the A-plan or tack on a BS market adjustment.
 
I think the best thing to do is leave Google reviews with your experiences. It stays there forever and can serve as a warning to others. Plus when the economy inevitably flips, you can go there and turn the screws to them back and not even feel bad about it.

My Dad is a GM retiree. I haven't bought a new vehicle since 2017. But up until that point I'd turned in 3 separate dealerships for shenanigans.

My next vehicle will probably be a motorhome, and thus far the dealerships I've been to remind me of used car salesmen selling manufactured homes. Sounds like new car dealerships are the same way these days.
 
Gm dealers just got notified to stop this.
 

Attachments

  • D241DE1F-BBE5-461F-8FDD-D512C2E1E2B8.jpeg
    D241DE1F-BBE5-461F-8FDD-D512C2E1E2B8.jpeg
    269.6 KB · Views: 212
1BADAIR said:
Gm dealers just got notified to stop this.
Click to expand...

Good, fuck all those price gouging pricks. Especially the ones trying the old bait and switch paperwork (Broncos orders are getting hammered with "market adjustment'). I'm waiting for my Bronco order to be fulfilled and I'm waiting to see if the dealership is going to try to not honor my A-Plan or 2021 build price (even though my price is supposed to be locked in from my original order date).
 
mustangmike6996 said:
Good, fuck all those price gouging pricks. Especially the ones trying the old bait and switch paperwork (Broncos orders are getting hammered with "market adjustment'). I'm waiting for my Bronco order to be fulfilled and I'm waiting to see if the dealership is going to try to not honor my A-Plan or 2021 build price (even though my price is supposed to be locked in from my original order date).
Click to expand...

I don't think the OEM can actually control the pricing specifically, but if the dealers are pulling bait and switch, then that is probably illegal, and GM can terminate their franchise if they keep doing it. If your paperwork has the price included, then trying to charge you more is unethical if not fraudulent. At GM I heard that people were reserving Electric Silverados online for $100, and some dealers were trying to get them to cough up more money (you had to pick a dealer when you reserved it).

That is such a short sighted policy too. I've bought like ten leases in the last twenty years from my guy at Lunghamer. If he tried that stuff (which I know he wouldn't), I'd just get them somewhere else. The smart ones know that! My wife got an Edge from Suburban a few years ago, and the finance guy tried to add $500 to her lease for some fabric protection bullshit. Needless to say I forced him to reprint the paperwork without it, and we didn't go back there for her next lease.

-Geoff
 
WhiteHawk said:
I don't think the OEM can actually control the pricing specifically, but if the dealers are pulling bait and switch, then that is probably illegal, and GM can terminate their franchise if they keep doing it. If your paperwork has the price included, then trying to charge you more is unethical if not fraudulent. At GM I heard that people were reserving Electric Silverados online for $100, and some dealers were trying to get them to cough up more money (you had to pick a dealer when you reserved it).

That is such a short sighted policy too. I've bought like ten leases in the last twenty years from my guy at Lunghamer. If he tried that stuff (which I know he wouldn't), I'd just get them somewhere else. The smart ones know that! My wife got an Edge from Suburban a few years ago, and the finance guy tried to add $500 to her lease for some fabric protection bullshit. Needless to say I forced him to reprint the paperwork without it, and we didn't go back there for her next lease.

-Geoff
Click to expand...


Yes, the manufacturer cannot set the dealership price, just the MSRP. They can set franchise agreements and guidelines. They are supposed to honor order price (we looked up the Michigan laws yesterday, actually). The part that people are upset about is exactly what you described. Reserving a vehicle for the $100, the dealership asking for more then finally getting the vehicle delivered and getting some BS market adjustment or added "dealer installed" items. I saw quite a few dealerships charging $200-500 for wheel locks...... they are $50 retail. The dealerships then tell you that you have 48 hrs to take delivery or lose your order.

My specific Bronco order (from almost 2 years ago) was the$100 online deposit, set the dealership you want to take delivery at. I get an email saying I need to come in to pick my options in 3 days or lose my reservation. I get there and they want another $400 non-refundable deposit made to the dealership plus they wanted to run my credit check. After I explained that running a credit check was idiotic because the vehicle was a year away from delivery, I paid the $400 so I wouldn't lose my order. If I gave my order up, the dealership still gets that vehicle allocation. From what I saw on some other forums, dealers were asking $3-5k deposits. The whole experience from all manufacturers is poor.
 
Last edited:
mustangmike6996 said:
Yes, the manufacturer cannot set the dealership price, just the MSRP. They can set franchise agreements and guidelines. They are supposed to honor order price (we looked up the Michigan laws yesterday, actually). The part that people are upset about is exactly what you described. Reserving a vehicle for the $100, the dealership asking for more then finally getting the vehicle delivered and getting some BS market adjustment or added "dealer installed" items. I saw quite a few dealerships charging $200-500 for wheel locks...... they are $50 retail. The dealerships then tell you that you have 48 hrs to take delivery or lose your order.

My specific Bronco order (from almost 2 years ago) was the$100 online deposit, set the dealership you want to take delivery at. I get an email saying I need to come in to pick my options in 3 days or lose my reservation. I get there and they want another $400 non-refundable deposit made to the dealership plus they wanted to run my credit check. After I explained that running a credit check was idiotic because the vehicle was a year away from delivery, I paid the $400 so I wouldn't lose my order. If I gave my order up, the dealership still gets that vehicle allocation. From what I saw on some other forums, dealers were asking $3-5k deposits. The whole experience from all manufacturers is poor.
Click to expand...

I hope you mean that the $400 additional deposit (+ the $100) is deducted from
the agreed original price from the 2020 order.
 
mustangmike6996 said:
My specific Bronco order (from almost 2 years ago) was the$100 online deposit, set the dealership you want to take delivery at. I get an email saying I need to come in to pick my options in 3 days or lose my reservation. I get there and they want another $400 non-refundable deposit made to the dealership plus they wanted to run my credit check.
Click to expand...

That is exactly what was happening at GM for the Silverado EV, and why GM wrote the letter Larry posted. That is BS. Hopefully they don't try to bump the price on you - I would assume that your reservation included the sale price so it would probably be illegal. They are probably trying to shake loose some reservations because they can still get your vehicle then mark up the crap out of it if you bail. That is just dirty, though.

I would try writing a complaint to Ford, just to get it on record. Maybe they will discourage the practice, or at least support you if the dealer tries to bump the price. And I did look, and GM charge like $200 for black lug nuts already on Camaro, so they might not even be marking them up at Ford.

-Geoff
 
Last edited:
WhiteHawk said:
That is exactly what was happening at GM for the Silverado EV, and why GM wrote the letter Larry posted. That is BS. Hopefully they don't try to bump the price on you - I would assume that your reservation included the sale price so it would probably be illegal. They are probably trying to shake loose some reservations because they can still get your vehicle then mark up the crap out of it if you bail. That is just dirty, though.

I would try writing a complaint to Ford, just to get it on record. Maybe they will discourage the practice, or at least support you if the dealer tries to bump the price. And I did look, and GM charge like $200 for black lug nuts already on Camaro, so they might not even be marking them up at Ford.

-Geoff
Click to expand...

So, the funny story about my specific order:

When I ordered, my order number was a duplicate so it showed up incorrectly on the Ford website. Eventually corporate sent an email out telling employees that we can contact corporate directly for any Bronco sales issues. I contacted them directly, Ford apparently contacted the dealership and forwarded my original email (with my corporate signature). I immediately got an email from the sales manager addressing me as Mr instead of Mike and many many apologies. I dont foresee them giving me issues, but I am preparing myself to expect some typical bait and switch crap when it does arrive.
 
WhiteHawk said:
I don't think the OEM can actually control the pricing specifically, but if the dealers are pulling bait and switch, then that is probably illegal, and GM can terminate their franchise if they keep doing it. If your paperwork has the price included, then trying to charge you more is unethical if not fraudulent. At GM I heard that people were reserving Electric Silverados online for $100, and some dealers were trying to get them to cough up more money (you had to pick a dealer when you reserved it).

That is such a short sighted policy too. I've bought like ten leases in the last twenty years from my guy at Lunghamer. If he tried that stuff (which I know he wouldn't), I'd just get them somewhere else. The smart ones know that! My wife got an Edge from Suburban a few years ago, and the finance guy tried to add $500 to her lease for some fabric protection bullshit. Needless to say I forced him to reprint the paperwork without it, and we didn't go back there for her next lease.

-Geoff
Click to expand...
I would think the OEM's could control this easily. State any dealership found doing mark ups over xx% of MSRP would be given 0 allocation of future releases. Run an ad for it and next thing you know, dealerships at worst are marking things up 10%. If they do 11% and someone complains, the next Z06 allotment that comes out they get only resales.
 
You must log in or register to reply here.
Back
Top